mandag 4. april 2011

Project B: ORCHID CONSULTANTS



We have created a consultancy named Orchid Consultants, and our first and primary focus is on the market in the Seychelles. We want to aid local jewelers to reach out to their client base, and the problem is that the current jewelry design does not fit tourists/European taste. We will consult local crafts companies/people in designing jewelry that suits current trends/tastes, and deal with local hotels and shops in selling the jewelry. We get 30% of the net profits per item the jewelers sell, and we are dealing with a niche strategy and market. 
Our first client will be the jewelry and crafts manufacturer Kreolor, which is situated in the Seychelles. Kreolor focuses on local materials, and the jewelry is handmade. We se a big opportunity in brand development and management, design strategy and a re-design and modern twist of the actual design of the products. 


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